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DON TAY

A Pathfinder who helps agents transit from a stagnant career to remarkable sales growth by identifying strengths, enhancing skills and providing opportunities.

The first step to improve a stagnant career is to identify your potential and opportunity to grow your business. I will guide you step by step by identifying your strengths, enhancing the right skills and providing new opportunities.

Don Tay, Associate Division Director

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HDB Resale Agent to

One of the Top Restructurist

Don started his real estate career in 2014 as an HDB resale agent and within few years worked his way ahead to become a property restructurist.

 

Since today, he has helped over 30 clients gain paper profit through asset progression and restructuring portfolio. He is one of the Top Producers in PropNex, the largest listed real estate agency in Singapore.

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Some agents have the strength & determination to succeed,

BUT ARE UNABLE

TO FIND THE RIGHT PATH

Trainer & Mentor with a focus on building confidence and skills

Don is committed to help agents build confidence, focusing on their strengths and abilities. Taking a leaf out from his own book, Don is positive that with the right guidance and training, new and experienced real estate salespersons specially dealing in the HDB segment can excel in their career. Using his PathFinder Approach, Don will be able to calibrate the agents' potential to give them the breakthrough.

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The most important thing for an agent to succeed is to find the right path to success.

However, most agents have not been able to do so, despite having the right mentality & determination, leaving them lost and stagnant in their sales.

Realizing this was happening even to himself, he developed this PathFinder approach that aims to help agents not only find their right path, but also the right skills to transform them from an average performer to a top achiever!

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1. Don identifies agent's strength and potential

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2. Sets direction and finds the right path for the agent

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3. Provides necessary training to improve skills & achieve their goals

THE OUTCOME

Follow the PathFinder Approach and become an agent that can: 

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1. To generate leads by building a strong referral system & digital marketing

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2. To engage clients confidently using simple facts, numbers & calculations

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3. Build a long-term business model & investment plan through asset progression

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4. Connect & close clients in a simple yet effective way using the right sales pitch

and see how Don can transform your sales!

By applying the PathFinder Approach first on himself, he achieved

300% increase in his sales
in the year 2016-17 and since then has had consistent sales figure,
built a good network that helps in referrals and a long-term relationship with his clients.

Sales

550K

450K

350K

250K

150K

50K

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Identified his strength & found a successful path for himself

Average $120K

300% increase

Significant growth in sales & been consistent

2014

2015

2016

2017

2018

2019

As on Nov

Year

From Stagnant to Stable Growth Transitions in The Team

200K

150K

100K

50K

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Average 30K Sales

Sales shot up by 7X within a year

2016

2017

2018

2019
(till date)

After defining his product and directing him in the right career path, Randy’s sales figure has been on an upward trend.

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Randy Lai

Associate Marketing Director

Started with stagnant sales in HDB Segment and sales shot up by 7X within a year

  • Randy started his career as a NEW RES in HDB sale & rental with a stagnant sales figure

  • Don identified his strength in project sales

  • With the PathFinder Approach, Randy enhanced his skills

  • Sales shot up by 7X within a year

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Daniel Tan

Associate Group Director

Daniel skyrocketed his sales within 1 year of joining Don Tay Associates

140K

135K

130K

125K

120K

115K

110K

100K

95K

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Within 3 months clocked in 140K

Average sales per year 100K-120K

(More than his yearly average sales)

PAST DECADE

2017

2018

2019

(till date)

  • HDB agent focusing on Fernvale area

  • Until July 2019 made average sales of 100-120K every year

  • Don identified his strengths in restructuring property portfolios

  • Don navigated Daniel towards
    Asset Progression by using the

    PathFinder Approach

  • Within 3 months clocked in 140K and made a breakthrough from stagnation

Daniel's sales have been better than ever in 14 years by working on his strengths in restructuring.

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Recognitions & Awards

  • (LABC Q1) Top 25th position, Top Producer

  • PropNex 2018 Annual Convention, 43rd position

  • PropNex 2019 Q1, 63rd position

Testimonials

Well, I actually know Don for more than 3 years and I think that he is someone that is capable in terms of helping his clients in restructuring deals well. That is important because why, today a lot of agents want to find out how they can actually convert their clients to buy, in terms of new launch and selling their resale market property too. And only with these skillsets that he has, he is able to achieve more in terms of his results. And that is the reason why a lot of his agents under his wing are able to do the same thing like what he is doing. Why is it possible? It's because of his training that he provides.

Therefore, I am very confident with his training and his skillsets, he is able to impart his knowledge to many of his agents under his wing. If you want to join someone who is skilled in this way, he is someone you should consider.

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Kelvin Fong

Executive Director, PropNex PNG

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Don is a very determined as well as a caring person. I say this because he does one-to-one coaching all the time and ensures everyone understands the whole process before they meet their clients. Don also takes time to go on the ground to train his team members first hand.

 

I have seen him grow from a HDB agent into a private property agent. He is now currently helping other new agents or agents looking for breakthrough do the same for themselves.

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Vincent Chan

Associate Group District Director

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Don is a very selfless leader. He shares his experiences with me as well as takes the time to guide me through on the ground viewings and trainings to make sure I understand everything before I meet clients on my own.

Don shared with us his methodology on how to be effective in sales and why certain projects and developments are worth entering in today's market.

My sales have increased 7 times more than what I had before. Don has helped me with that as he has been with me throughout my career.

I would recommend joining Don's team if you're a new agent or one looking for a breakthrough as he is always available to help 24/7. Don Tay Associates are also a close group of agents, we have a monthly sharing session within ourselves to share experiences as well as tips.

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Randy Lai
Associate Marketing Director

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After joining Don, I realised that there were certain things in this trade that I wasn't aware of. Don not only guided me through all the scenarios I will experience in my career, but he also gave the motivation I needed to change my mindset to a more positive one.

 

I am always motivated to move forward and keep learning more thanks to Don. I'm glad I joined Don's team, and I am confident he can assist me with my goals. I believe that by working with Don, I will be able to achieve more than what I had before.

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Daniel Tan
Associate Group Director

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